When it comes to branding photography, location matters—but not always in the way people expect. Most clients come to us looking for a branding photographer in Richmond, VA, thinking they need the perfect mural, a downtown coffee shop, or an iconic Richmond backdrop. And while those can be fun, the best location for your branding photos is one that feels like you.
As a branding photographer serving small business owners in Richmond, Mechanicsville, Midlothian, Ashland, and beyond, I help you choose a location that aligns with your brand—not just your aesthetic.
Here are a few of my favorite types of branding photo locations, along with real client examples to help you see how your space can become your greatest asset.
1. Your Own Business Space (Yes, It’s the Perfect Spot)
One of the most impactful places to take your branding photos? Your own brick and mortar. Whether you’re a hairstylist, esthetician, counselor, or creative entrepreneur, your space is where your brand already lives and breathes—and that makes it the perfect backdrop.
Client Example: Hair Salon in Richmond, VA
For this session, the goal was to highlight the calming, elevated experience this salon offers to every client who walks through the door. We focused on capturing the ambiance of the space, the services in action, and the thoughtful details that make the salon feel like a retreat.
This wasn’t our first time working together—our original brand shoot centered around showcasing the vibrant personalities of the team and their creative energy. This time, we approached the shoot with a different goal in mind: to reflect the peaceful, welcoming environment they’ve created for their clients.
The fact that this client continues to return for new brand shoots speaks volumes about how important consistent, intentional visuals are to building a brand that grows with you.
Photos like these make potential clients think, “I can see myself there.” That’s the power of branding done intentionally.
2. Multi-Location Businesses Deserve Consistent Brand Imagery
If you have more than one location, cohesive branding photos are key to helping your business look polished across your website and social media.
Client Example: Med Spa in Mechanicsville + Midlothian, VA
We worked with a growing med spa that needed branding photography in both their Mechanicsville and Midlothian locations. The goal was to highlight their services (like Botox and facials), modern interiors, and team culture. We wanted to focus on imagery that reflected their approachability and professionalism.
No matter the location, we created a consistent visual story that worked across all platforms—and made their brand instantly recognizable.
3. You Don’t Have a Brick & Mortar? Use Our Richmond Photo Studio
Not every business has a storefront—and that’s totally okay. If you’re an online service provider or just want a clean, curated space, our Richmond studio is the perfect blank canvas for your brand.
Client Example: Nutrition & Online Fitness Trainer
This client needed modern, professional photos to elevate her online presence. We shot in the studio with props that reflected her brand in a modern, sleek way—athletic wear, intentional poses, and her workflow gear—and we used both natural and studio lighting to create crisp, true-to-life images. She left with a full gallery of versatile content she could use on her website, Instagram, and client marketing materials.
Our studio sessions are laid-back, creative, and always tailored to your brand vibe.
4. Medical Professionals & Service-Based Businesses Benefit from Brand Shoots Too
Professional doesn’t have to mean stiff. We love helping businesses like dental offices, law firms, or wellness clinics look warm, welcoming, and trustworthy.
Client Example: Dentist in Ashland, VA
For this branding session, we captured the dentist (and owner) and her team in their office, highlighting their technology, calm environment, and personal touch. These images helped create a sense of familiarity and professionalism for potential patients visiting their website or Google listing for the first time.
It’s Not About the Trendy Spot—It’s About Your Story
The best branding photo locations aren’t always the trendiest or most Instagrammable—they’re the spaces that feel like you. Whether that’s your brick and mortar, a cozy treatment room, or a studio setup curated just for your brand, what matters most is that the location reflects your story, your energy, and how you show up for your clients.
Whether you’re based in Richmond, Midlothian, Mechanicsville, Ashland, anywhere in Virginia—or you’re looking for a flexible studio space that can be decorated in any way—we’ll help you create branding photos that feel natural, professional, and aligned with your brand.
Ready to book your branding session?
If you’re searching for a branding photographer in Richmond, VA or the surrounding area, our team would love to connect with you. Click here to inquire—we’ll make magic happen.
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